PropBase
Every listing, every client, every deal - one place
Industry
Real Estate
Tech Stack
Next.js · Laravel
Timeline
4 Weeks
Impact
3x Growth Speed
A US real estate agency with a team of 6 agents managing 80+ active listings and a growing client base. The agency was running entirely on Excel, shared Google Docs, and email threads - with every agent having their own independent version of the pipeline.
Listing management chaos.
No central system meant status updates took days to reach agents, causing clients to call about properties already off market.
Leads falling through the cracks.
No system tracked follow-ups, resulting in promising leads being lost to faster competitors.
No pipeline visibility.
The owner had no way to see active deals, expected revenue, or agent activity without manual spreadsheet work.
CraftWave built PropBase - a centralized property management and deal tracking system that replaced all spreadsheets with a single platform covering three core workflows:
Listing Management
All properties in one place with status, photos, and deal stage visible instantly.
Client & Lead Management
Full history and automated follow-up reminders in one central hub.
Visual Deal Pipeline
Drag-and-drop pipeline showing every active deal and its projected value.
3x Faster Deal Tracking
Agents reclaimed hours from admin for actual selling.
Zero Stale Listings
Every property status is visible to all agents instantly.
Dramatic Follow-Up Boost
Automated reminders ensured no lead went uncontacted.
Managing your listings and
clients in Excel?
We can build a system like PropBase in 4 weeks. Fixed price. No calls. Everything handled over email.
We design and engineer digital systems that outperform, scale, and dominate.
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Started?
Tell us what you need and we'll get back to you within 24 hours.